CONTENT
Champagner Musicale 2026
CATEGORY
CONTENT
client
Philharmonischer Verein Aschaffenburg
deliverable
Creatives
LOCATION
Aschaffenburg, GER
The brief
The brief was to create a campaign of social creatives that could introduce a Spanish classical-music programme in a way that felt inviting beyond the existing concert audience. The work needed to communicate the atmosphere of the event clearly and quickly across digital channels.
Creative direction
Developed a visual direction that draws on the warmth, energy, and dramatic character associated with the Spanish classical programme.
Kept layouts direct and easy to scan so concert information could be understood quickly in social feeds.
Created a flexible set of assets that could be adapted for different campaign moments and platform formats.
Production
The campaign was produced as a coordinated set of lightweight digital assets, combining clear event messaging with a consistent visual system. Each creative was prepared to work independently while still feeling part of the wider concert campaign.
Campaign impact
The resulting creatives gave the programme a recognizable social presence and made the concert easier to discover for both returning audiences and new listeners interested in the Spanish classical repertoire.
REC: CONTACT